The Why
Food insecurity is a complex social problem that requires specialized efforts to solve. With 42 million people in the U.S. considered food insecure, it’s clear we need better answers.
Today, the need for food is not well understood, assessed, or measured — which makes the impact of food insecurity hard to quantify. Know Better Do Better aims to provide a clearer understanding of food insecurity, so that all of us can expand our worldviews, inspire innovation, and drive the next leap toward food security.
How Know Better Do Better Works
The Know Better Do Better hub is a new way to connect communities and share knowledge with people and organizations working to end hunger.
In our line of work, time and information are precious; the KBDB platform shortens the distance between changemakers, puts credible intelligence at your fingertips, and uplifts our local communities into a national network working together toward the same goal: food security.
Every month, the KBDB community tackles a new issue related to food security, from the availability of food to human dignity. The exploration will span discussions, interviews, exercises, resources, and takeaways, resulting in collective and actionable knowledge. We’re building a clarity engine that helps thousands of people know better so they can do better.
The Know Better Do Better Team
Each founding member of Know Better Do Better has made solving food insecurity their life mission.
With extensive careers as leaders for nationally recognized food bank organizations, the KBDB team has developed a new approach to fighting food insecurity; attacking the root causes of hunger by leveraging collective knowledge and tech to find long-term solutions.
Launching Know Better Do Better
Phase One, January 2026:
Getting familiar. Includes the premier of Food Secure Nation on January 4th and the ongoing weekly radio show and podcast. It establishes the KBDB and Food Secure Nation brands with regular updates on kbdbhub.com, foodsecurenation.com, and social media platforms LinkedIn, Instagram, and Facebook. The goal is expanding reach and community involvement in food security.
Phase Two, April 2026:
Engaging changemakers. Includes the addition of a monthly membership, a conversation tool, and deeper, more actionable information powered by rigorous and disciplined use of technology. Members give and get information from each other and input from members helps to shape issue summaries, desired future topics, and more.
Phase Three, Summer 2026:
The Round Table. Facilitated dialogue, establishing priorities for deeper work, and targeting specific issues on which to make progress. Includes thoroughly defining an issue and requires a deeper level of engagement by those with experience or expertise working on the issue. The goals of the roundtable include having ongoing, updated research and dialogue aiming to unearth new solutions.
“Hunger is not bigger than we are or better than we are, and it is not beyond us to solve.”
— Dr. Phil Knight, Founding Partner

